Director of Marketing & Communications
Shakespeare on the Saskatchewan, Saskatoon
Deadline: August 23, 2022 - September 02, 2022
PRIMARY PURPOSE OF POSITION: To be responsible for the overall brand and messaging of the festival, as well as developing & maintaining strong sponsor relationships.
NOTE: A second part-time position for Director of Development & Donor Relations has also been posted. Should the right candidate present, a full-time position combining the portfolios of both positions is possible. We encourage all interested applicants to make their preference known in their cover letter.
Shakespeare on the Saskatchewan Festival (SOTS) has been producing the works of William Shakespeare in repertory on Treaty 6 territory on the banks of the South Saskatchewan River since 1985, attracting over 10,000 visitors provincially, nationally, and internationally annually to our summer festival. We strive to create a warm, relaxing, and inviting atmosphere for our patrons so they can truly enjoy their theatrical experience.
As part of the year-round team, the Director of Marketing & Communications plays a crucial role in promoting the festival to our audience as well as building meaningful and impactful relationships with sponsors, and key stakeholders. Reporting to the General Manager, this position is responsible for the overall branding of the festival and for meeting annual sponsorship and sales targets.
We’re looking for an outgoing and fearless individual brimming with creativity and drive. The ideal candidate has superior oral and written communication skills, should love working and connecting with people, and will be adept at relationship building. They will enjoy a friendly, relaxed and causal working environment where collaboration is key. Someone who can say YES, AND while managing multiple high-level portfolios.
As a small team our staff wear many hats. The time requirements for the duties detailed below ebb and flow with the seasonality of our organization.
Key duties and responsibilities:
Sponsorship:
• Create and implement an annual plan to meet sponsorship targets.
• Write, arrange, and pitch all existing & prospect sponsorships.
• Develop, cultivate, and improve sponsor relationships with the company.
• Ensure all sponsor recognition promises are fulfilled.
• Work alongside Director of Development & Donor Relations to secure naming rights of festival site capital assets
Marketing & Sales:
• Create and implement a marketing plan (both traditional & digital) to ensure sales targets are met.
• Create and manage the marketing department budgets.
• Create and implement strategies to attract, maintain, and engage audience members.
• Plan, manage, and implement social media content creation.
• Arrange, facilitate, or carry out all website maintenance and graphic design needs for the organization
Publicity and Communications:
• Communicate with media, staff, and artists in a professional manner.
• Represent the company by running media calls, pre-show chats, and giving live and pre-recorded interviews
• Maintain a knowledge of the CTA & ADC rules and guidelines around publicity.
• Ensure the consistency, clarity, and accuracy of all communications, expand the company’s public profile, and generate interest in company projects.
• Represent the company for all
Other duties as required.
Qualifications/Experience
• 1 to 3 years of experience showing progressive levels of responsibility
• Post-secondary training in a related field considered an asset.
• Prior experience running multimedia marketing campaigns.
• Strong knowledge of various social media platforms & digital marketing
• Prior experience in creating strong and creative sponsorship pitches an asset.
• Comprehensive knowledge of the Theatre and/or Arts industries an asset
Skills
• Strong interpersonal and teamwork skills
• Budgeting skills
• Grant writing skills
• Creative problem solving
• Ability to manage multiple deadlines
• Comfort learning new skills
• Excellent written and verbal communication skills
• Public speaking
• Attention to detail
• A good understanding of website, email marketing, and social media platform management
• A knowledge of graphic design and software such as Canva and Photoshop an asset
• Familiarity with programs such as Mailchimp, Wordpress, Sumac, Office 365 including Word and Excel.
• Knowledge of the function of fundraising software is an asset
• Able to work some evenings/weekends as required by summer festival schedule
Timeline
September 2nd, 2022 Posting closes followed by interviews
Start date ideally no later than October 3rd, 2022
Salary Range
$23-$24/hr based on experience & education
Permanent, part-time based on 20 hours per week, year-round.
Other Benefits
• Employee Chambers Group Insurance package including extended health, dental, and life insurance
• Flex time and ability to set your own work schedule
• Ability to work partially from home
• 3 weeks’ vacation equivalency
• Paid professional development time
• Access to annual professional development funds for staff
Preference will be given to qualified applicants from marginalized communities in accordance with the Employment Equity Act and will be valued and strongly considered. Women, Indigenous persons, d/Deaf or disabled persons, and visible minorities are included in the act. These groups, and other marginalized groups not included in the act, are of significant interest to SOTS and our team.
NOTE: A second part-time position for Director of Development & Donor Relations has also been posted. Should the right candidate present, a full-time position combining the portfolios of both positions is possible. We encourage all interested applicants to make their preference known in their cover letter.
Shakespeare on the Saskatchewan Festival (SOTS) has been producing the works of William Shakespeare in repertory on Treaty 6 territory on the banks of the South Saskatchewan River since 1985, attracting over 10,000 visitors provincially, nationally, and internationally annually to our summer festival. We strive to create a warm, relaxing, and inviting atmosphere for our patrons so they can truly enjoy their theatrical experience.
As part of the year-round team, the Director of Marketing & Communications plays a crucial role in promoting the festival to our audience as well as building meaningful and impactful relationships with sponsors, and key stakeholders. Reporting to the General Manager, this position is responsible for the overall branding of the festival and for meeting annual sponsorship and sales targets.
We’re looking for an outgoing and fearless individual brimming with creativity and drive. The ideal candidate has superior oral and written communication skills, should love working and connecting with people, and will be adept at relationship building. They will enjoy a friendly, relaxed and causal working environment where collaboration is key. Someone who can say YES, AND while managing multiple high-level portfolios.
As a small team our staff wear many hats. The time requirements for the duties detailed below ebb and flow with the seasonality of our organization.
Key duties and responsibilities:
Sponsorship:
• Create and implement an annual plan to meet sponsorship targets.
• Write, arrange, and pitch all existing & prospect sponsorships.
• Develop, cultivate, and improve sponsor relationships with the company.
• Ensure all sponsor recognition promises are fulfilled.
• Work alongside Director of Development & Donor Relations to secure naming rights of festival site capital assets
Marketing & Sales:
• Create and implement a marketing plan (both traditional & digital) to ensure sales targets are met.
• Create and manage the marketing department budgets.
• Create and implement strategies to attract, maintain, and engage audience members.
• Plan, manage, and implement social media content creation.
• Arrange, facilitate, or carry out all website maintenance and graphic design needs for the organization
Publicity and Communications:
• Communicate with media, staff, and artists in a professional manner.
• Represent the company by running media calls, pre-show chats, and giving live and pre-recorded interviews
• Maintain a knowledge of the CTA & ADC rules and guidelines around publicity.
• Ensure the consistency, clarity, and accuracy of all communications, expand the company’s public profile, and generate interest in company projects.
• Represent the company for all
Other duties as required.
Qualifications/Experience
• 1 to 3 years of experience showing progressive levels of responsibility
• Post-secondary training in a related field considered an asset.
• Prior experience running multimedia marketing campaigns.
• Strong knowledge of various social media platforms & digital marketing
• Prior experience in creating strong and creative sponsorship pitches an asset.
• Comprehensive knowledge of the Theatre and/or Arts industries an asset
Skills
• Strong interpersonal and teamwork skills
• Budgeting skills
• Grant writing skills
• Creative problem solving
• Ability to manage multiple deadlines
• Comfort learning new skills
• Excellent written and verbal communication skills
• Public speaking
• Attention to detail
• A good understanding of website, email marketing, and social media platform management
• A knowledge of graphic design and software such as Canva and Photoshop an asset
• Familiarity with programs such as Mailchimp, Wordpress, Sumac, Office 365 including Word and Excel.
• Knowledge of the function of fundraising software is an asset
• Able to work some evenings/weekends as required by summer festival schedule
Timeline
September 2nd, 2022 Posting closes followed by interviews
Start date ideally no later than October 3rd, 2022
Salary Range
$23-$24/hr based on experience & education
Permanent, part-time based on 20 hours per week, year-round.
Other Benefits
• Employee Chambers Group Insurance package including extended health, dental, and life insurance
• Flex time and ability to set your own work schedule
• Ability to work partially from home
• 3 weeks’ vacation equivalency
• Paid professional development time
• Access to annual professional development funds for staff
Preference will be given to qualified applicants from marginalized communities in accordance with the Employment Equity Act and will be valued and strongly considered. Women, Indigenous persons, d/Deaf or disabled persons, and visible minorities are included in the act. These groups, and other marginalized groups not included in the act, are of significant interest to SOTS and our team.